4 real estate content marketing mistakes (and how you can fix them)

Avoid these mistakes for a great first impression
  • Save time by repurposing your existing content or compiling public data.
  • Choose topics that attract qualified clients.
  • Always use spelling and grammar checkers. Your credibility hangs in the balance.

Real estate agents work hard — we become jugglers, time management experts and multi-taskers naturally in this career. Content marketing allows us to interact with clients before meeting them. It’s one of our first impressions to potential homebuyers and sellers, and everyone has access to it via the web.