Agent

Are open houses worth it?

Answer our survey questions for the chance to win an Apple Watch

In October, Sony will be releasing a new headset to pair with its PlayStation 4 gaming console — the PlayStation VR headset will, as the name indicates, have virtual reality capabilities.

So for everyone who was wondering when the turning point for virtual reality is going to happen, the answer is “soon.” Once the gaming aficionados start buying up the VR headsets and using them to play whatever first-person shooter is the first to take advantage of the trend, there is going to be a whole new universe of opportunity open for real estate.

(Scoff if you like, but when 155 million Americans play video games and most households in the U.S. have some kind of game console, once VR becomes commonplace in games, you can bet that it’ll be present everywhere.)

This could be a boon to real estate agents, some of whom claim that open houses have failed to generate a return on investment since the dawn of the internet. After all, when you can virtually tour a home, why bother booking time to visit in person?

At the dawn of this new era, we’re wondering: Are open houses worth the energy (and cost) that agents sink into them in 2016? How widespread is the use of virtual tours today, and could they conceivably replace open houses in years to come?

Please fill out our survey and tell us what you think. One participant will be selected to win an Apple Watch.

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If you can’t see the survey embedded above, you can also fill it out here.

Email Gill South