• A new survey by marketing automation firm Imprev involving 315 broker-owners showed that 84 percent of top real estate executives are in support of project Upstream.

Last week Upstream launched a website, upstreamre.com, as a resource for brokers to learn about the real estate data aggregation and distribution platform and keep track of updates as they roll in. But is Upstream’s target audience even on board? The survey says … “yes.”

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