How to design and grow a pipeline from rental leads

Billy Ekofo shares his tips for working with prospects
  • Treat your leads like prospects because prospects are people who need to find a new place to live.
  • Focus on the experience that you are creating for the prospect.
  • Help prospects create a strong rental application to increase their odds for lease approvals.
  • Nurture rental leads until they are ready to buy. Stay in touch.

Rental leads are something that agents normally like to pass on, but they are a great opportunity to build relationships with consumers that could be lifelong clients for your real estate business. This is also a great place for new agents to begin building a pipeline.