How the world's top real estate portals think about innovation

What Zillow Group, REA Group and Rightmove are doing to drive change
  • Innovation keeps global property portals humming, but the way firms practice innovation differs.
  • Execution is the critical factor of innovation, not dreaming big.
  • Invest in innovation to see results.

Innovation is a tricky, vital component for every firm, and the world’s largest real estate portals are no exception. I thought a lot about innovation during my four-year tenure as head of strategy at New Zealand’s leading property portal, Trade Me.