Whether it’s where you live, play or want to be — what if you picked an area of the community to become an active member, and then turned those connections into business? Kymber Lovett-Menkiti explains why that’s been an effective marketing strategy in her Washington, D.C., market.

Whether it’s where you live, play or want to be — what if you picked an area of the community to become an active member, and then turned those connections into business? Kymber Lovett-Menkiti explains this effective marketing strategy, which her company uses in the Washington, D.C., market.

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