How to sell or merge your real estate brokerage

Readying your company for sale and bringing your agents through the process with care
  • You should always have your company ready for sale and aim for a diversified revenue stream to attract the best value.

SAN FRANCISCO — Selling your real estate brokerage can be an emotional process akin to sending your kid off to college. John Aaroe, CEO of the John Aaroe Group, and Partners Trust CEO Nick Segal — who both merged with San Francisco-based indie giant Pacific Union — have both been on this emotional ride recently.