Every agent has a story: Humanize your brokerage to elevate your team

  • New Jersey broker's approach to creating a transparent, inspiring and agent-focused brokerage is both intensely personal and video-focused.

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In every real estate agent, New Jersey broker Luis Leiva sees a history. A family. A person. “We all have one thing in common as human beings,” said Leiva, who seeks to humanize his agents over promoting his brokerage brand. “We all carry baggage.”