How is Zillow deciding which Premier Agents get Instant Offers leads?

Becky Garcia of The Garcia Group and George Laughton of the Laughton Team adapted early to Zillow's Instant Offers program. Here's how they reaped the benefits

Becky Garcia, an Arizona-based agent with The Garcia Group, and George Laughton, of the Laughton Team, became early adapters of Zillow’s Instant Offers program. Here’s how shrewd business sense and steely focus helped them reap the benefits.