The Agency founder shares lessons from filming “Special Forces” on trust, accountability and leading under pressure.

Pressure does not turn you into someone new. It exposes the person you have already trained yourself to be. I understood that before filming Special Forces: World’s Toughest Test, but experiencing it in the Malaysian jungle made the lesson impossible to ignore.

When you are physically exhausted, mentally challenged and operating without your usual comforts, there is very little room to hide. Your habits, your mindset and the way you treat the people around you become visible very quickly.


Real estate creates its own version of pressure every day. The environment may be different, but the questions are remarkably similar:

  • Can people trust you when circumstances change?
  • Will you take responsibility when the plan does not work?
  • Can you make a clear decision when there is no perfect answer?

The agents who answer those questions well are the ones who will thrive.

What Alexia taught me about trust

Having my daughter Alexia alongside me made the experience even more meaningful. Going through something that demanding together reinforced how important trust and teamwork are under pressure.

My instinct as a father is always to protect her, but leadership is not always about stepping in or taking control. Sometimes it means trusting the people around you to rise to the challenge, supporting them when they need it and knowing when to let them find their own way through. 

That is harder to do with your own child than with almost anyone else, but it is the same discipline good leaders practice with their teams. You do not build capable people by doing the hard part for them. You build them by trusting them with it, and by being someone they can trust in return when it gets difficult.

Pressure reveals whether you can be trusted

Trust is easy to talk about when everything is going according to plan. Its real value becomes clear when something goes wrong.

In real estate, that could mean a deal beginning to unravel the night before closing, a seller panicking after receiving difficult feedback or a buyer changing direction after months of work. Those moments reveal whether an agent is willing to communicate honestly or starts avoiding difficult conversations.

Pressure can bring out the worst in people if they allow it to. Fear can make someone defensive, secretive or more concerned with protecting themselves than helping the people who depend on them.

The best agents resist that instinct. They deliver hard news quickly. They do not hide information because it is uncomfortable. They remain calm enough to separate the problem from the personalities involved.

Clients do not expect every transaction to be easy. They expect their agent to remain trustworthy when it is not. When the path forward is obvious, leadership is relatively easy. The real test comes when the original strategy stops working.

Accountability matters most when the plan fails

That is when some people begin looking for somewhere to place the blame. The market is difficult, the client is unrealistic, or the brokerage did not provide enough support.

Accountability means asking a more useful question: What can I do next? This could mean changing the pricing strategy, acknowledging a wrong call or bringing in outside expertise. Accountability is refusing to surrender your ability to influence the outcome.

Decisive leadership begins in the mind

Perseverance is not something I discovered filming a show. It is something I have relied on throughout my life and career, and much of it starts with the conversation in your own head. If you keep telling yourself, “I cannot do this,” you start looking for reasons to stop. If you tell yourself, “I can figure this out,” you stay focused on finding a way forward.

That same mindset applies whether you are in the jungle or preparing for a conversation about a $50 million listing. Leadership does not mean having every answer. It means assessing the situation, making the best decision you can and taking responsibility for what happens next.

Over time, clients learn to trust not just an agent’s knowledge, but their judgment. The agents who remain disciplined, honest and solution-oriented under pressure are the ones who build relationships and businesses that endure.

Pressure does not build character. It reveals it, to you and to everyone watching. When the path forward is unclear, make sure you are proud of the person they meet.

Mauricio Umansky is the founder and CEO of The Agency in Los Angeles. Connect with him on Instagram.

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