Every Friday, we round up the most popular, most read, most critical stories of the week to give you a quick catchup on the big headlines you might have missed in the hustle and bustle of the workweek. Here’s this week’s Top 5 as chosen by our readers.
P.S. Don’t miss The Download, our weekly column that breaks down one of the week’s top stories and equips you with what you’ll need to meet next Monday head-on.
Inside Coldwell Banker Realty’s Home Platform rollout
Coldwell Banker Realty CEO Kamini Lane on rolling out Compass’ Home Platform to 15,000 agents and why sentiment matters more than adoption.
If I had 6 months to become the No. 1 agent in a neighborhood, here’s what I’d do
You don’t have to be the top real estate agent for your whole city, Jimmy Burgess writes. Become visible and valuable in one neighborhood to transform your business.
SERHANT. unveils S.MPLE 2.0, an AI that tells agents what to do next
SERHANT.’s new AI assistant, Dot, decides what an agent should do each day instead of waiting for instructions. The company says agents using its S.MPLE platform have grown commission income by an average of 144 percent since adopting it.
Citing industry consolidation as motivation, 2 veteran KW franchise owners move teams to NextHome
Both leaders said that NextHome’s franchise model allowed them to streamline operations without sacrificing growth potential.
The Fed just made you more valuable. Here’s what you do now
The Federal Reserve will keep moving rates, coach Darryl Davis writes. Your job is to help the client in front of you understand what’s happening and how it impacts them.
