Aaron Lacey

Contributor

Aaron Lacey is a psychology-driven digital marketing coach and speaker. He helps agents go from good to great by uncovering blind spots in their businesses and implementing innovative systems in the areas of brand development, lead generation, CRM, and social media. He’s an Inman Ambassador, Inman Contributing Author, podcast co-host, and one of the only NAR Certified Technology Instructors in the country. As part of West, the consulting division of the Williston Financial Group (WFG) family of companies, Aaron consults with some of the top agents, teams, and brokerages in the country.

5 digital marketing topics that'll shape 2021

After hundreds of conversations with agents across the country, one real estate pro breaks down the main digital marketing topics that dominated the narrative — and consequently, business

Jan 11

Do you really need that tech tool? Create a flowchart to decide

Don't get distracted by all the shiny objects

Oct 26