Infinityy wants buyers to turn to listings, not Google, with their questions. And the company believes it can turn early curiosity into faster, more qualified conversations
Inman tech writer Nick Pipitone put Zillow's new Google NotebookLM to the test to answer the questions 'Who's it for?' and 'What does it mean for your business?'
As mortgage rates remain lower and buyers continue to have the upper hand in most markets across the US, many are opting out of paying for homes in cash
Investor scrutiny has grown lately as the iBuyer bets AI tools can improve margins in a shaky housing market
Homebuyers were likely dissuaded by extreme winter weather and shifting rates, causing existing-home sales to see a significant decline in January
Planitar pushes listing media beyond interiors with full-property schematic views
Affordability is improving in 37 out of the 50 most populous metros in the US as rates come down and incomes rise. However, homeownership is still out of reach for most in pricey coastal markets
Several Southern markets that entered a boom phase during the COVID-19 pandemic are facing a market correction now as home prices continue to normalize
With affordability continuing to challenge first-time buyers, agents can stand out by helping clients think creatively about what’s possible, ERA's Alex Vidal writes
The Super Bowl LX-adjacent game will prompt Redfin app users with 6 clues starting around 8 p.m. ET on Sunday to locate and win a $1M home featured in a Rocket and Redfin commercial
Through the partnership, Prosperity will make Foyer's homebuyer savings tools, including guided savings plans and education, available as a resource for prospective first-time homebuyers
The president argued that lowering home prices would cut into Americans' wealth gains, and stressed that lowering interest rates would help homebuyers struggling with affordability
Homebuyers in the US canceled about 40K purchase agreements during the month of December — a record for any December dating back to at least 2017
Even though buyers have the upper hand over sellers nationally, many have stuck to the sidelines anyway due to the high cost of homeownership and economic uncertainty
Slowed home price growth, declining mortgage rates and rising incomes will contribute to the typical mortgage payment becoming affordable in 20 of 50 of the largest US metro areas this year
Help buyers understand the long-term impact of a real estate purchase instead of getting hung up on short-term market challenges, Luke Babich writes
