Be the go-to luxury specialist in your market
Serving the ultrawealthy client
by Bernice Ross Jun 17
'Millionaire next door' a different breed of buyer
Serving the ultrawealthy client
by Bernice Ross Jun 13
New opportunities to specialize in luxury real estate
Serving the ultrawealthy client
by Bernice Ross Jun 10
Know your market's hidden real estate dangers
Protect your clients from bees in walls, rats in attic
by Bernice Ross Jun 5
Tips for defusing explosive real estate situations
To be the calm in the eye of the storm, forget about who's wrong or right
by Bernice Ross Jun 3
Focus, adapt and get real
Top producers tend to concentrate on 1 or 2 niches
by Bernice Ross May 30
Use video and virtual tours to win listings
Mobile technology gives agents a leg up on the competition
by Bernice Ross May 28
5 steps to tame your daily to-do list
Working on toughest tasks first can boost productivity, reduce stress
by Bernice Ross May 23
Update your marketing, or get left behind
Adapt to technology without getting caught up in the chase for the latest shiny new object
by Bernice Ross May 20
Play offense, not defense, to score listing appointments
Justifying your commission means demonstrating value upfront
by Bernice Ross May 16
5 tweaks to help your business soar
There's a difference between serving your clients and pleasing them
by Bernice Ross May 13
Overheated markets have buyers, agents playing risky games
Buyers tying up one property, making offers on others in the hopes of obtaining a better deal
by Bernice Ross May 9
Six steps for converting Web leads into gold
Half of all real estate Web leads go unanswered
by Bernice Ross May 6
Move from chaos to 'Life's great I want more!'
Take a proactive approach to head off problems before they occur
by Bernice Ross May 2
Get a life outside of real estate
7 tips for reducing stress and increasing well-being
by Bernice Ross Apr 29