Top-producers are implementing more discipline, less fluff in their business-building
Luxury buyers are buying rarity, identity and perception
The agents who consistently reach their goals recognize moments like this for what they are: Not guarantees, but opportunities, ERA President Alex Vidal writes
Agents who lean in during the holidays, coach Darryl Davis writes, are the ones whose businesses end the year strong and start the new year already ahead
In slower markets, agents who are strategic, creative and proactive rise to the top, Coldwell Banker Warburg's Kevelyn Guzman writes. Those who wait for conditions to change get left behind
Understanding buyer psychology is about more than closing transactions, Darryl Davis writes. It’s about building connections and guiding clients to decisions that align with their goals
Luxury agents can’t just pluck a number out of the air — sometimes they need to look to other markets or tap into what fellow agents think