Franchise giant lost $1.9 billion in 2008
Arthur Bartlett sought to help small businesses survive
20% cut in expenses counters revenue drop
$3.4 billion in debt remains within stipulated limits
Qualifying for mortgage is the real test
No other franchises ran ads in Q1 2009
Cost-cutting can't keep pace with revenue decline
Marketing agreement lets members promote warranty, mortgage services
Real estate tech brief
New landing page rounds up social media efforts
Real estate brief
Century 21's Senior VP for Digital and Strategic Marketing, Michael Callaghan talk to InmanTV about the company's decision to shift its television advertising budget into online for 2009.
Real estate ad dollars continue migration to online