Real estate agents have strong opinions on each of the major players in the so-called 'portal wars' between Zillow and its competitors. Intel asked who agents want at the center of the home search
Zillow VP of Product Cameron Swiggett told Inman AI innovation and investment has snowballed, and argued the tech doesn't dim human innovation — it highlights it
There's broad dissatisfaction with Zillow's primacy in the listing space, according to the latest Intel Index survey of real estate professionals. Here's what they say they want instead
‘If we had twice the market share in all of our markets, you can’t bully us anymore.’ A huge new filing sheds light on Compass’s internal strategy as it battles Zillow, NAR and the MLSs
An acronym for Autonomous Real Estate Intelligence Assistant, Areia assumes the look of a blond woman as it helps buyers peruse the market and sellers understand pricing strategy
In 2025, NAR focused on policies, listening and responding to members’ concerns. Here’s how the organization and its leaders navigated an industry in turmoil
The rise of synthetic media forces agents to rethink content strategy, client trust and digital discovery to create a more reliable online environment for clients
![Damian Eales on 'imminent' Realtor.com app for ChatGPT [EXCLUSIVE]](https://assets.inman.com/wp-content/uploads/2025/07/damian-eales_ICSD-450x253.png)
In Part 2 of an exclusive interview with Inman, Realtor.com CEO Damian Eales explains why his company has invested in becoming a news outlet and how a launch on AI is ‘imminent’
The customer journey is beginning to shift as AI develops, new Inman contributor Roland Kampmeyer writes, even if we cannot yet fully assess the direction or speed of the changes
Learn to quickly correspond, write property descriptions and create marketing collateral with these practical AI prompts for real estate from America Foy
Despite hitting Q3 records on several key metrics, Compass also faced substantial losses during this earnings season, largely due to the Anywhere transaction
AI adoption in real estate is evolving fast, but its real progress comes from people — the agents, brokers and marketers shaping how the technology works with them
SEO isn't dead, but generative engine optimization is changing the rules of engagement
Use existing artificial intelligence to your advantage, Kevin Hawkins writes in his new book. ‘You don't have to worry about AI replacing you. You have to worry about agents using AI replacing you’
Once you build structure into your process with the help of AI, you can focus on storytelling instead of logistics, Josh Ries writes