With the right mindset and consistent lead gen, broker Nick Schlekeway writes, you can break out of the stop-and-start pattern and build a business that grows steadily over time
While some stumble into their brand organically, panelists at ICNY Wednesday emphasized that successful branding is a strategic process that requires authenticity and consistency
Less is more. If you want big social media results, keep it simple, Mainframe’s Sean Frank writes. Show up, be yourself, and don’t make needless mistakes
Learn the essential steps that pave the way to success in this high-stakes market with insights from luxury consultant Chris Pollinger
It's all about shifting your mindset, coaches Emily Bossert and Melanie Klein write. To create consistency, you need a plan for your business that defines who you are
Not everyone can or should communicate their value through 'bold statements,' agents said during a panel at Inman Connect Las Vegas. That's why remaining authentic is paramount
The value of relationship-building has never been clearer or more important
Personal branding is more than just self-promotion, luxury consultant Chris Pollinger writes. It's about making a real difference in people's lives and inspiring them to live better
While others are learning from their mistakes in today's market, you don't have to. Find out what you should be doing right now to boost your real estate business
Real estate agents should be using video to market their businesses consistently, period, Kyle Draper writes. Here's how to do it
Opinion
The pathway to success takes hours of mastering mundane activities to earn income, but it can lead to an exciting lifestyle that’s anything but boring
Choose your words wisely. They truly do set the course for your journey. Focus on your ideal clients and how you can best serve them
The more value you add to people on social media, the more connections and influence you will develop
The brokers from this year's winning Realogy teams, Dr. Susan Jenkins of Better Homes and Gardens Real Estate Native American Group and Nick Pasquini of Century 21 Redwood Realty, spoke with Inman about some of their secrets to success with converting referral leads
Here are the lessons you can learn from Robert Cialdini's must-read book on influence and persuasion — and how to apply them to real estate