Trending: TikTok sales, Meta fails and what actually works
Livestreams are selling, AI is oversharing, and Facebook is quietly confirming what we already knew about links, digital marketing expert Jessi Healey writes. Here’s what to pay attention to now
by Jessi Healey Jun 22
Sellers don’t care about your fancy CRM. They care how you use it
Broker and lead gen consultant Josh Ries shares strategies for demonstrating to sellers how your tech tools will get the results they're looking for
by Josh Ries Jun 20
Trending: Trial Reels, smarter ads and AI-powered reach
The platforms are evolving fast — but the real estate playbook stays simple: Show up often, tell better stories, and lean into tools that help the right clients find you
by Jessi Healey Jun 15
Trending: Lessons in Pride and building brand equity that lasts
Real estate pros can build trust — and a lasting brand — by leading with values, not just visuals
by Jessi Healey Jun 8
How today's agents are merging media, marketing and mastery
Savvy agents are leveraging digital media to showcase and share their expertise and win new business, The Agency’s Mauricio Umansky writes
by Mauricio Umansky Jun 6
Your Listing, Your Lead - Leveraging a Homes.com Membership to Win More Listings and Close More Effectively
Join Andy Stearns, SVP of Sales at Homes.com, as he shares actionable marketing strategies, showcases platform innovations, and explains how the Your Listing, Your Lead model puts agents first—helping you elevate your digital presence and win more listings.
by Shelby Dunstan Jun 5
Your circle prospecting plan is outdated. Here’s how to fix it
Stop chasing leads and start creating memorable outreach in person and online with helpful circle prospecting strategies from broker and lead gen specialist Josh Ries
by Josh Ries Jun 3
Trending: Agents, it’s time to show your face (and find your voice)
From voice notes to video hooks, the latest updates across Instagram, TikTok and LinkedIn prove 1 thing: Connection is personal. Jessi Healey breaks it down
by Jessi Healey Jun 1
The open house system that generates leads like clockwork
Jimmy Burgess and digital marketing expert Josh Ries break down a system for creating multiple marketing opportunities from each open house
by Jimmy Burgess Jun 1
Trending: Google goes all-in on AI — are you ready?
From shopping to video to ads, Google’s updates signal a major shift in how brands — and agents — connect with their audiences. Digital marketing expert Jessi Healey breaks it down
by Jessi Healey May 24
Trending: National parks get spicy, TikTok gets inclusive
From thirst-trap conservation to alt text updates, the latest platform shifts prove that tone, clarity and inclusion matter more than ever. Jessi Healey breaks it down
by Jessi Healey May 18
Trending: A winning gorilla debate answer, and TikTok holds on
From soft features to shifting strategies, the latest platform updates show that connection, not performance, is what cuts through. Digital marketing expert Jessi Healey breaks it down
by Jessi Healey May 11