Trending: AI arms race, Reels remix and posting 5 times a day
Jessi Healey breaks down Meta’s new AI app, Instagram’s creative updates, and the fine line between funny and flop when brands go viral
by Jessi Healey May 3
7 social media hacks every real estate agent needs
In a competitive market, these simple but powerful strategies from Alyssa Stalker can help agents boost visibility, grow engagement and generate real leads without feeling stretched thin
by Alyssa Stalker May 2
Trending: Fewer humans, more messages and maybe a Reels app?
Jessi Healey explores the rise of virtual influencers, Meta’s shifting platforms and how real estate pros can keep showing up in a less human — but more connected — digital world
by Jessi Healey Apr 27
digital marketing; digital advertising; marketing software
Rechat Digital Ads will give users the ability to create and manage sophisticated retargeting campaigns for lead capture, nurture and conversion
by Craig C. Rowe Apr 23
Trending: Skipping the middleman, 'White Lotus' energy, travel trends
Unpack the latest platform shifts, viral trends and cultural cues — from direct-to-source buying to travel-driven storytelling and meme-powered marketing
by Jessi Healey Apr 19
Cofano-led Collabra Technology sells to Adx
The deal will see industry vet Russ Cofano exit the company. Current COO Margo Fraker will take over as chief executive of the company's B2B efforts
by Jim Dalrymple II Apr 14
Trending: Ownership shifts, joyful strategy and smarter reach
From TikTok uncertainty to Snapchat’s joy-driven ad strategy, Jessi Healey unpacks how platforms are reshaping visibility, engagement and emotional connection
by Jessi Healey Apr 14
Trending: Mixed signals, faster Reels and evolving replies
From reposts and Reel replies to shifting platform priorities, Jessi Healey breaks down how social media is evolving — and what it means for visibility, strategy and control
by Jessi Healey Apr 4
Private Listings Hub rolls out as Luxury Presence appeals to privacy
The product comes to market 2 months after the release of Brokerage Listing Networks, a product for creating internal listing networks for brokerages
by Craig C. Rowe Mar 28
The proptech startup media guide: Where to focus your marketing 1st
Marci James' Proptech Marketing Guide series kicks off with a starter for leveraging owned media channels and promoting your business
by Marci James Mar 17
Trending: Community Chats, TikTok photos and LinkedIn video
Instagram tests Community Chats, TikTok refines photo posts and LinkedIn adds native video. Digital marketing expert Jessi Healey breaks down what it means for agents and brands
by Jessi Healey Mar 14
Trending: Instagram’s guide, Meta’s AI and TikTok’s next move
Instagram shares its growth strategy, Meta pushes AI-driven engagement, and TikTok restructures its creator tools. Marketing expert Jessi Healey shares what it all means for agents
by Jessi Healey Mar 7
Zane Burnett leaves Rechat for exec leadership gig at The Agency
As executive vice president of Digital Strategy at the Beverly Hills-based luxury firm, Burnett will drive the firm's digital strategy, growth and innovation, and spearhead initiatives in emerging tech
Trending: LinkedIn levels up, TikTok tumbles and truth gets tricky
From LinkedIn’s new metrics to Duolingo’s viral creativity, Jessi Healey breaks down the latest trends shaping online engagement
by Jessi Healey Feb 28
RE/MAX announces ‘digital-first’ RE/BRAND of iconic logo
Company drops name from its iconic balloon logo, streamlines RE/MAX wordmark to give agents more flexibility with focus on modernizing the brand
by Taylor Anderson Feb 26