Bright MLS CEO checks Robert Reffkin on Clear Cooperation Policy
Opinion
Bright MLS CEO Brian Donnellan takes issue with assertions made by Compass CEO Robert Reffkin in his Oct. 8 op-ed for Inman on the role of MLSs in promoting Clear Cooperation
by Brian Donnellan Oct 10
'Who says?' Avoid spreading misinformation with fans and followers
Reputation is everything in real estate, and the wrong share on social media can undermine years of goodwill. Find out how to check out information before you pass it along to others
by Jay Thompson Feb 24
How to spot misinformation and prevent it from spreading
A slew of coronavirus myths, rumors and false medical advice has been making the rounds on the internet. By putting fact-checking practices to good use, you can snuff out misinformation when it makes its way to your screen and ensure you never share it
by Jay Thompson Mar 25
3 steps to avoid bad marketing advice in real estate
Opinion
We have to be careful who we are listening to and who's advice is relevant
by Kevin Hoover Feb 5
4 steps to creating eye-catching real estate newsletter content
Readers want information that is interesting, useful and factual
by Richard Koreto Jul 13