The Austin-headquartered real estate franchise is aggressively pursuing its tech strategy, but agent count and transaction volume have declined
Even as agent count drops, sales volume and transactions are up as more agents are adopting in-house tech
Former agents recall the practice, while current franchise owners insist there has never been a directive in place to keep inactive agents on the roster
Haunted by rosters of inactive, unlicensed and deceased agents, KW President Josh Team confirmed the company will purge up to 15,000 names nationwide