The inspection process evaluates the current performance of the home’s systems and their features, not the cosmetic defects or design issues
by John Giffen | Oct 6
If you plan properly and are strategic with your marketing, you’re more likely to land great offers that will lead to a sale
by John Giffen | Sep 22
If you work with FSBOs in the right way, you can provide yourself with another revenue stream and maybe even an excellent source for referrals
by John Giffen | Sep 8
These 5 points form the bedrock of every successful listing agent's conversation with prospective sellers
by John Giffen | Aug 25
To keep transactions moving, the best move is to communicate, communicate, communicate
by John Giffen | Aug 18
If you find yourself in a 'no-win' position with a prospect or client and there is little to no hope of getting a deal done, then it is time to fire them
by John Giffen | Aug 6
Being human often means being indecisive, especially about big purchases like a house. Here are 6 ways to help clients stay focused
by John Giffen | Jul 22
Use these top reminders to keep your relationships on an even keel
by John Giffen | Jul 14
The keys to putting clients at ease with the technology are time, clarity and explanation
by John Giffen | Jul 1
There’s enough business out there for everyone, we just need to take our expertise and adapt it for today’s consumer
by John Giffen | Jun 27
We need to be better at explaining and demonstrating our value as agents to homebuyers if we want to thrive in the future
by John Giffen | Jun 25
Creating fire on social media might just cause irreparable damage
by John Giffen | Jun 21
Staying top-of-mind with clients after closing is essential for keeping your pipeline full
by John Giffen | Jun 13
Follow these pillars of real estate, and your productivity and profits will grow
by John Giffen | Jun 3