John's Stories
Opinion
As a new agent, you'll likely meet all sorts of different clients and personalities. Knowing how to approach each personality type will help you better communicate and navigate obstacles
Opinion
We come into contact with so many different personalities. Knowing how to effectively communicate with them is the first step in closing the deal
Opinion
An assistant can be the best thing you can do for your business so that you can take it to the next level
It might not come as a surprise that a lot of agents still experience an intense fear of rejection, which might stop them from prospecting and attracting new business. But why is that? And how can they learn failure resilience?
Opinion
Here's why working together, side by side, as partners is the best way to build rapport, establish mutual trust and create loyalty between real estate agents and their clients
Opinion
When it comes to the general public, many don't believe agents work hard enough for the money they charge. Here's how to convey your true worth to clients — and counter their requests to lower your commission
If you’re thinking about becoming a mentor, you should have a solid picture of what you’re getting yourself into before committing to working with a new agent. That agent's career depends on your leadership
Agents have to work to protect people from discriminatory practices and educate other professionals on the laws we have in place. So, here's what you need to know about discrimination in the industry — plus the fair housing laws that prohibit it
