Ditch the me-me-me approach to marketing and negotiation
Agents should embrace client-centric approaches that include making their marketing materials about the client, trainer Bernice Ross writes
by Bernice Ross Mar 1
'The finest in our business': Agents and friends remember Jeff Hyland
Peers, colleagues and friends in southern California shared their memories of Hilton & Hyland co-founder Jeff Hyland and described the lasting impact he had on the real estate industry
by Lillian Dickerson Feb 18
How to respond when real estate clients demand to know your politics
Opinion
If you're prepared to make it work despite a potential divide, stay neutral and find common ground
by Bernice Ross Feb 20