You have 3 brokerage models to choose from. Which works for you?
Opinion
Once you've passed your real estate exam, broker Joseph Santini writes, your first order of business will be deciding what type of brokerage will serve you best in your new career
by Joseph Santini Apr 19
10 things to do to stay relevant as a real estate agent in 2024
No matter what's going on in the industry at large, everyone has the opportunity to get better, faster and stronger at what they do every day, broker Joseph Santini writes
by Joseph Santini Apr 17
3 steps to earn your share of commissions in any market
Much of your income potential is totally controlled by the activities you choose to do every day, broker Joseph Santini writes, along with your willingness to adjust to the market
by Joseph Santini Mar 13
Your brokerage's success is hiding in these 10 areas
The stability you're looking for in your brokerage, broker Joseph Santini writes, begins with proper processes, procedures and operational best practices
by Joseph Santini Feb 1
10 words to enhance your real estate communication game
Words are very powerful, writes broker Joseph Santini, so choose them carefully. You'll enjoy the rewards of great communication and more success in your business and your life
by Joseph Santini Jan 10
3 reasons you should be using a buyer agreement now
According to broker Joseph Santini, buyer agreements are good for buyers and good for buyer agents. Learn more about these valuable tools and how to get them signed
by Joseph Santini Dec 14
3 simple, must-know truths about lead generation
What differentiates effective, successful agents from those who aren't seeing results? According to broker and new Inman contributor Joseph Santini, it's the willingness to lead-gen consistently
by Joseph Santini Dec 12
10 characteristics top producers share
Opinion
They simply take responsibility and make it happen every day in any market under any conditions
by Joseph Santini Nov 5
5 principles of complete brokerage management
Opinion
Being consistent with recruiting, training, retention, support and expense management will give you the steady growth and consistent bottom line that you are looking for
by Joseph Santini Oct 9
More than just numbers: Why specificity wins listing presentations
It's not just about the numbers — your presentation should also emphasize your personality, experience and marketing plan
by Joseph Santini Aug 7
10 real estate agent myths outsiders believe
Opinion
If you’re thinking about becoming an agent, have a clear view of what it’s like, so you can start out on the right foot
by Joseph Santini Jul 19
Why real estate agents fail
Opinion
Our business is not as easy as most people think. On the other hand, when you think about it, the path to success is pretty straightforward
by Joseph Santini Jun 28
Brokerages help agents whose daughters were killed in Parkland shooting
Local real estate offices are offering support to the families of Jamie Guttenberg, 14, and Meadow Pollack, 18, two of the 17 victims.
by Gill South Feb 28