What to do on social in 2024? Avoid politics at all costs
A panel of real estate PR reps and social media influencers told ICNY attendees to remember that the brand is you, the cameras are always on, and whatever you do, avoid talking politics this year
by Lillian Dickerson Jan 24
Inman Handbook: Effective marketing in changing times
The coronavirus pandemic has helped push real estate marketing online, but effective messaging remains just as important as ever for real estate professionals
by Jim Dalrymple II Sep 8
Lion & Orb launches new listing marketing program for agents
PressList is designed to generate media coverage for agents' listings. The service also includes a virtual tour agents can use while in-person showings remain off limits
by Jim Dalrymple II Apr 16
Lion
The firms are aiming to give clients a stronger digital footprint with customizable websites and marketing tools
by Patrick Kearns Feb 4
How to combine modern marketing with old-school tactics
Ever heard of digital door-knocking?
by Inman Dec 22
Quality over quantity: How to turn your network into a renewable resource
Instead of focusing on filling your pipeline, here's how to cultivate your existing client base
by Amber Taufen May 24