Zillow launches 'Home Just Got Real' ad campaign
The new advertising campaign highlights the struggles homebuyers face while trying to find the perfect home. The ads will run throughout the 2nd and 3rd quarters of the year
by Marian McPherson Apr 16
Homes.com gets analyst boost amid 567% annual traffic spike
CoStar Group's residential portal is having a stellar week as a February traffic boost and NAR's proposed commission settlement encouraged analysts to upgrade their outlook on the company
by Marian McPherson Mar 19
Redfin CEO: With commissions in peril 'cooperation may crumble'
Redfin CEO Glenn Kelman said at Inman Connect on Wednesday that pressure from lawsuits and the Department of Justice may ultimately lead to 'a different world' than the one that exists today
by Jim Dalrymple II Nov 1
StreetEasy assembles advisory board for broker feedback
The board is composed of 19 brokers from various firms across New York City who will meet in person once a quarter to discuss resources, products and other topics, according to StreetEasy
by Ben Verde Jun 16
CoStar, Zillow and the next phase of the portal wars
Opinion
Portal competitors are shelling out big money in an effort to dethrone Zillow, but do they stand a realistic chance?
by Mike DelPrete May 31
Bright, CRMLS, REcolorado unify to launch consumer search site
Nestfully will offer seamless desktop, mobile and native iOS and Android app experiences and provide the latest listing and just-sold information, according to company
by Craig C. Rowe Jan 24
After a decade of uninterrupted rise, Zestimates are dropping
'While July’s housing market data update is big news, and could get first-time buyers’ hopes up, the future is unlikely to bring meaningful improvement to housing affordability,' Zillow says
by Daniel Houston Aug 18
NAR heads into midyear gathering while under siege on multiple fronts
The National Association of Realtors, which boasts 1.5M members, will tackle real estate's hottest topics a week after suffering a series of legal setbacks in court. Here's a breakdown of the agenda
by Jim Dalrymple II May 2
RentPath rental listings go live on Redfin's real estate portal
For the first time, Redfin users will now be able to search the Seattle-based brokerage's online listing portal for homes and apartments for rent, it was announced Wednesday
by Daniel Houston Mar 24
The holiday gift guide real estate agents actually want you to shop
Struggling to come up with gift ideas for the real estate agent in your life? Inman has you covered
by Daniel Houston Dec 9
'Success fees' are coming to portals. Are you ready?
Real estate portals around the world are making huge bets on next-generation lead generation tools that target buyers and sellers and include lead qualification standards and commission sharing, otherwise known as success fees
by Mike DelPrete Nov 23
Why Greg Schwartz left 'the portal war' for the mortgage industry
Tomo co-founder and CEO Greg Schwartz shares what's wrong with the mortgage industry and how tech can revolutionize the consumer experience
by Marian McPherson Oct 28
Zillow vs. realtor.com: Mike DelPrete on their battle
Despite all of the activity of the major portals, the monetization ratio has remained constant
by Mike DelPrete May 11
Inman Handbook on digital lead generation
Paid or organic? Email marketing or direct mail? The Inman Handbook on lead generation is here to help you understand the nuance in lead types, qualification and marketing tactics
by Craig C. Rowe Feb 8
CoreLogic launches consumer search with OneHome
Opinion
Data and analytics company's new invite-only, lifestyle-driven home search portal is mostly good, with consumer resources and tools for agents to collaborate
by Craig C. Rowe Nov 13