Instagram and LinkedIn data shows why saves and swipe-throughs matter more than views
Listing copy now holds strategic importance for search relevance
Ahead of Inman Connect, Sam Mehrbod tells us what AI-powered marketing really looks like
The landing page creates action. The follow-up creates conversion
From AI-powered property discovery to Meta's new ad review — platforms are changing fast
Low- and no-cost lead-gen strategies built for exactly this kind of market
Become the most visible, valuable and trusted person in a specific area
What does AI access to listings mean for you and your clients?
A single just-listed postcard after a sale is a coin toss, not a marketing campaign
POP.STORE is betting big on real estate’s new creator economy. Here's what you should know
Manage near-term transactions and long-term lead generation
Take a peek inside Rachel Kilmer’s relationship marketing playbook
Don't beat yourself up over a stale listing. Look at what's still within your control
Opinion
4 takeaways from Amy Corr's podcast with Robert Reffkin and Thad Wong
Opinion
When it comes to private listings, the buyer's voice is barely being heard at all
Danielle Garofalo will co-lead the new division alongside Scott Elwell