Searching listings online is the most common way to find a home, yet only a small fraction of consumers find their agents using the Internet. HomeLight, a referral site that matches agents with consumers based partly on MLS performance statistics, has been working to change that. And a recent funding round has ensured that the startup will be able to continue its crusade for some time to come.
- HomeLight matches agents with consumers based on MLS performance statistics, such as price range expertise, 'time to sell' and 'likelihood to close.'
- The agent-matching site $11 million in fresh funding will help the startup drive product development and expansion.