5 sales metrics real estate brokers shouldn’t be ignoring

Knowing these can help you manage your office lead gen and your agents with maximum results

Did you miss our webinar last week? As part of our Broker Success series we had a great discussion with our expert panelists, and learned how great Pipeline ROI is for helping brokers achieve the results they are looking for. Catch the summary and replay below!

Leads are coming in faster than ever — and timing and response is critical to agent and broker success. Are your marketing and lead generation efforts truly paying off? In this webinar, we will explore the five key sales metrics that you can’t ignore, and assess where you can make improvements to your systems, marketing and lead generation! Join Inman News’ Laura Monroe, a la mode’s Dustin Moore and special guest Matt Stigliano as we explore the five key sales metrics for agents:

Speed to lead: Determine your response time standards.
Time to close for your agents: Coach clients off the fence.
Closing rate per agent: Find out which agents are most likely to close.
Closing rate per lead source: Optimize your time and money to capture high-quality leads.
ROI per lead source: Measure the leads that are right for your agents.

At the end of the day, marketing and lead generation is all about return on investment. Let us show you how to take measurable, active control of your brokerage’s client potential.

Catch the replays of all our webinars here, and sign up to see what’s on the upcoming webinar calendar. 


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