The engagement level of audiences on Snapchat is through the roof; I’d compare it to getting on Twitter in early 2007.
- Take advantage of Snapchat before massive saturation takes place.
- Produce content for entertainment or that's informative for your audience.
- Commit to the long game with Snapchat, and don't expect immediate results.
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Inman Connect New York | January 29 - February 1, 2019