How to make the most of career opportunities in large brokerages

BHGRE Metro Brokers COO Craig McClelland talks about the importance of talent management
  • Treat each of your staff like leaders.
  • Brokerages should have a well organized succession plan and not be afraid to bring in people from outside the industry.
  • Keep moving your people around til you find them a position that is right for them.

When Craig McClelland, chief operating officer of Better Homes & Gardens Real Estate Metro Brokers, started out in real estate, it was obvious he was going to be a leader in the industry. “I was a high-performing agent, out of the gate,” he said. With two partners, he started an independent real estate company, SimplySold Real Estate, in 2004 — after just nine months in the industry. They built the business up to 23 offices and 1,100 agents by 2007 and then sold it.