AgentBrokerage

How to boost your sales in the 1st quarter of changing brokerages

The two agents who launched the new Compass Cambridge, Massachusetts office talk about their ground breaking first quarter and what they are doing differently.
  • Don't let fear of losing income stop you from making a move to another brokerage if it's going to up your game.
  • Use the opportunity to communicate with all your clients when you are moving companies and get them excited about it.
  • Days on market are irrelevant compared to getting the magic number.


Learn the New Luxury Playbook at Luxury Connect | October 18-19 at the Beverly Hills Hotel

In the once-sleepy, now-thriving real estate market of Cambridge, Massachusetts -- a hub for the pharmaceutical industry, MIT and Harvard offshoots and their highly skilled workers --many of the top agents have been with the same firm for years. This was the case with John Petrowsky and Christian Jones. The two agents were at Hammond Real Estate, a large local brokerage, for 27 years and 10 years, respectively. But they felt the need for something new and in January made the jump to Compass, launching the new Cambridge office for the company, which came to Boston in 2015. Since launching last September, Compass has hired 29 top-producing agents from around the Boston and Cambridge markets. "The reason that we moved was we were not really feeling invigorated, even though we were No. 1 in our former office. We were intrigued by the marketing, challenge, the aesthetic of Compass, and the support that our clients gave to us on learning of our move," said Jones. The t...