Sleek contract-to-closing app gears up for launch finalizes the mobile homebuying process
  • The industry focuses heavily on home searching and marketing at the expense of mobile transaction management.
  • A new contract-to-closing app integrates document signing, management, vendor services and critical timelines.

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Have suggestions for products that you'd like to see reviewed by our real estate technology expert? Email Craig Rowe. is contract-to-close management app. Platform(s): iOS, Android Ideal for: Any size team and individual agents Top selling points Clean, orderly user interface In-app digital document signing Integration of all transaction stakeholders Top concerns Maintaining traction among service providers Long-term archiving of closing data What you should know Preclose is on the list to present at next month's Realogy's FWD Innovation Summit. The selection makes sense. There's certainly innovation on display in this iOS and Android app, which deftly covers the critical steps of a home sale between contract and close. Company founder and CEO Rebecca Guthrie, BoomTown's fifth employee who later became its head of operations, told me the app grew out of a need to better address how agents worked with clients after they found and chose ...