• New Megacenter in Brickell neighborhood received approval from the Urban Design Review Board.
  • Megacenter is designed by Borges & Associates Architecture, which worked with Chilean-based developer Red Megacentro.
  • The two-tower development will feature 57 multi-family units in one building and mini-storage, parking, and office space in the other.

A new development in Brickell neighborhood will serve more purpose than its intended mixed-use real estate plan offers. The new Borges & Associates-designed Megacenter will also act as a massive art space to drivers on I-95.

“I’ve always been fascinated with this idea of freeway architecture,” said Reinaldo Borges, principle and CEO of Borges & Associates Archtecture. “The building itself becomes billboard architecture where we’re capturing the attention of people on the freeway, and we’re trying to promote something.”


Rendering of Megacenter from I-95

In the approved proposal for the development at the intersection of SW 7th and 4SW 8th Streets, which is right on the edge of Interstate 95 and the off-ramp into downtown Miami, prominent wall space is being allocated for rotating art installations.

Megacenter and the Miami 21 code

“There’s a tendency here in Miami to do these murals that are called murals, but are really, like, advertising,” Borges said. He added that on many of the current buildings covered in “super-graphics,” the architect wasn’t consulted — an accommodation he enjoyed in developing the Megacenter.


View of the front of Megacenter.

Megacenter’s location is not in a zone where Miami 21 code allows for commercial advertising. Miami 21 code is the regulations for new and existing developments in Miami. The code promotes mixed-use development, a broad criteria Megacenter meets, seeing it as an activator for urban neighborhoods.

Whereas the entire development adheres to Miami 21, special consideration was taken in examining how Megacenter could display curated visual elements at the proposed scale.

“The idea of introducing something artful when you have solid walls on a building is always nice,” Borges said.

The renderings of the structure include work by a local Cuban-American artist. Borges liked the idea of the artist’s work representing the melting pot of Miami culture.

It’s more than just a big mural

Megacenter’s 200,000 square foot imprint includes a residential tower on the backside of the 12-story mini-storage/office tower. There are 57 multi-family units available in the eight-story tower and a rooftop amenities deck.

“We have a basement level of parking, which [Miami Code 21] also promotes,” Borges said, adding that the square footage used in the basement does not count against the allowable square footage of the floor line ratio municipal code.


View of the residential tower at Megacenter.

The building facing the interstate will house office spaces and mini-storage units. The top four floors of the building are designated as offices, offering 360-degree views from its 148-foot height.

The street level storefronts of both buildings are prepared for retail businesses and showrooms.

Email Britt Chester

Show Comments Hide Comments


Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
Thank you for subscribing to Morning Headlines.
Back to top
We're giving away 3 free ICLV tickets at Connect Now next week. Register and attend live for your chance to win!REGISTER×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription