• Get your subconscious on board for successful goal setting.
  • Visualize outcomes to achieve goals successfully.
  • Always write goals in the present tense.

Want to learn the magic pathway to easily — almost effortlessly — achieving successful outcomes in life and business? Start with successful goal setting strategies, a key ingredient in the secret sauce of success for real estate agents.

Setting goals might seem like an overdone topic, but the simple fact is that most real estate agents do not understand the keys to successful goal setting.

Lucky for our podcast listeners, two of Pat Hiban’s latest guests, Bill Watkins and Robert Mallon, are experts with over 60 years combined experience empowering others to achieve their goals.

In their interview with Hiban, these two experts shared a wealth of information on successful goal setting for real estate agents. Let’s take a look at how you can get started setting goals successfully in three simple steps.

Visualize outcomes to achieve your goals successfully

To see success with your goals, you must visualize a successful outcome both initially when creating your goals and throughout the time you are striving to reach your goals. Here’s why visualization is key to successful goal setting.

Goals involve change, and people do not like change. Anytime anything new comes into your life, your subconscious mind fights against you. And because the subconscious mind is more powerful than your conscious mind, many of us fail achieve our goals.

To overcome this resistance, you must move your goal and the outcome of your goal into your subconscious mind.

One way to do this is to visualize your goal regularly by writing that goal on 3-by-5 index cards and putting them where you will see them at all times (computer, mirror, steering wheel, refrigerator, desk at work, etc.).

Successful goal setting the SMARTY way

If you’ve ever read anything about goals and goal-setting, then you certainly came across the term SMART goals. To increase your chances of achieving success, take that goal-setting formula one step further with SMARTY goals. Here’s how a SMARTY goals work:

  • Specific: Be as specific as you can possibly be when creating goals.
  • Measurable: Always put a number or percentage in your goals.
  • Actionable: Create goals that are under your control.
  • Realistic: Ensure your goals are attainable and doable.
  • Time-specific: Put a date on it.
  • Y: Why are you doing this?

The “Y” is vital to your success. Why do want to reach this goal? Visualize both the pain of not reaching your goal and the celebration of how it will feel to successfully reach your goal.

Affirmations for successful goal setting

Always write your goal as an affirmation statement (I have, or I am). Always write your goal in the present (or present perfect) tense — not future tense. And always create a celebration strategy for when you achieve your goal.

Here’s an example for you: If you have a real estate sales goal, do not write by March 31 “I will make.” Instead write down “I am making” or “I have made” as this puts your subconscious in a time machine to visualize how it will feel at that moment and visualize the celebration you will have for reaching that goal.

Use these tips to set and achieve your real estate goals now.

To learn more successful goal setting tips for real estate agents, listen to the entire podcast here.

Pat Hiban is the author of NYT best selling book “6 steps to 7 figures – A Real Estate Professional’s Guide to Building Wealth and Creating Your Destiny”, the founder of Rebus University and the host of Pat Hiban Interviews Real Estate Rockstars an Agent to Agent Real Estate Radio Podcast with Hiban Digital in Baltimore, Maryland. Follow him on Instagram or Twitter.

Email Pat Hiban

Show Comments Hide Comments
Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Thank you for subscribing to Morning Headlines.
Back to top
Only 3 days left to register for Inman Connect Las Vegas before prices go up! Don't miss the premier event for real estate pros.Register Now ×
Limited Time Offer: Get 1 year of Inman Select for $199SUBSCRIBE×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription