MLS & Associations

NAR lifts ban on Zillow Group at annual conference

Trade group says it offered tech giant access to attendees after $130 million legal settlement

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

ORLANDO -- The expo hall of the National Association of Realtors' annual conference this week had a surprising sponsor: Zillow Group. NAR and Zillow Group have a contentious history, often tied to the influence each wields over the nation’s real estate agents and consumers. NAR has 1.2 million members, and Zillow Group counts some 89,000 agents as advertisers, many of whom are likely to be members of NAR. Zillow Group's appearance may signal at least a slight thawing of relations between the two. Zillow Group booth at NAR's annual Realtors Conference and Expo, November 2016. Photo credit: Andrea V. Brambila NAR had previously banned the real estate technology and media giant from its 2016 events, citing a two-year legal battle with Zillow. After a drawn-out affair featuring Zillow and two Zillow executives on one side and NAR and realtor.com operator/News Corp. subsidiary Move Inc. on the other, the parties reached a $130 million settlement on the trade secret...