Networking has become the cornerstone of a great real estate agent, and for good reason. Nothing can increase business more exponentially than a proper networking strategy. Real estate is, and always will be, a people business. Those you choose to develop a working rapport with are essentially your greatest asset, and nothing can ensure that asset more than networking. It should go without saying, but networking -- at least done properly -- is easier said than done. For as great as good networking can be, poor networking can be just as bad. Fortunately, there are certain strategies that have become synonymous with the best real estate agents in the industry, and there is no reason you can’t use them, too. At the very least, the following should help you improve your networking results a lot sooner: 1. Find the give-receive balance In networking with like-minded real estate professionals, know when it is better to give, and when simply receiving something is actually in...
- The subject of your networking attempts shouldn’t be about your company, but rather yourself.
- Only those who are willing to go out of their way for the good of others will find their efforts reciprocated.
- The most successful networkers are those who have demonstrated an increased propensity toward proactivity.