While you can spend hours perfecting charts and graphs and memorizing every fact about a given home, one listing presentation wild card always threatens to undermine your hard work: Client questions that seem to come straight out of left field.
- It is imperative to have answers to all price-related questions, and the data to back up your answers.
- Be prepared to explain the unique services and sales strategies that give you an edge over the competition.
- No matter how hard you prepare, there are some questions you can never be ready for.
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