Realtor.com expands 3-D Matterport home tour integration to desktop website

  • Realtor.com continues to prioritize and embrace 3-D home tours.

Faster. Better. Together.
Inman Connect San Francisco, Jul 16-20, 2018

Want a realtor.com listing to pop out? Add a 3-D tour from Matterport. Realtor.com has expanded Matterport tour integration to its desktop website after announcing a similar integration for its iOS app in late March. Listings with the tours are marked with a "3D View" badge in the property search results, a label that makes them stand out from other properties and may catch the attention of scrollers. The same badge is overlaid onto the featured image that appears on a listing's property page. Clicking the icon loads a Matterport tour on realtor.com, offering prospective buyers the opportunity to navigate a photo-realistic 3-D representation of the property. Realtor.com will work on similar integrations with 3-D tours from other providers such as Realvision, Planitar, immoviewer and InsideMaps in the months ahead. As realtor.com embraces 3-D home tours, Zillow is betting on video in the near term -- though the two are surely thinking about...