Agent and marketing enthusiast Elliot Machado, who lives near the Miami neighborhood of Brickell with his wife, has come up with a way to both serve and nurture his lucrative market of young professionals and get his name out there. The magic happens through an unconventional social club — the Brickell Scoop — an alternative after-hour social scene that’s led him to foster more business relationships, earn more listings and close more sales.
- If you want to own your real estate market, be a social organizer and bring people together, especially if your community is developing.
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