3 totally bustable myths about millennials in real estate

Breaking through the misconceptions will help your business breakthrough to this new group of potential clients
  • Let go of the stereotypes and misconceptions that are passed around about millennials so that you can work with the largest segment of homebuyers. They are generous go-getters who often prefer that personal touch.

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As a real estate agent who helps a lot of millennials through their first homebuying process, and a millennial myself, I have had several older agents come to me for help when dealing with this new generation of buyers. Although many of these agents have more experience in the real estate market than I do, their misconceptions about what it would be like to work with a millennial seem to get in the way of their proven skills and knowledge. Here are the three most common misconceptions I have heard about working with “the younger crowd.” They are lazy I can’t count the number of times I’ve heard an older agent refer to his or her millennial client as lazy or worked alongside one who fears that working with a millennial would mean extra work on the agent's part. The fact of the matter is this couldn’t be further from the truth. In the "everything instantly" world of Google, millennials have become accustomed to finding the easiest way to do things, and though some...