VHT Studios acquires Circlepix’s real estate photography biz

Deal expands company's national footprint and means broader service for agent and broker customers, says VHT Studios CEO

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Rosemont, Illinois-based VHT Studios, a 20-year-old provider of professional real estate photography, virtual staging and visual marketing services, announced today its acquisition of Circlepix's real estate photography business, a deal that brings together the country's two largest real estate photographer networks in North America. Around 300 Circlepix photographers around the country will join VHT Studios, raising the company's photographer count to approximately 900, and VHT Studios will inherit roughly 13,000 new clients in the deal, VHT Studios CEO Brian Balduf told Inman. Terms of the deal were not disclosed. The Circlepix photography business acquisition, which does not include its PIXmarketing and PIXsocial divisions, is the second photography business acquisition in the past two years for VHT Studios, after it snatched up New York’s Gotham Photo Company in 2015. According to Balduf, Circlepix, based in Springville, Utah, launched just two years after VHT Studios in...