How can real estate agents leverage great press about their city?

Use the highlights of your market to find buyers their perfect neighborhood, or attract leads to your listing
  • Real estate agents can use awards or honors their city receives to inform their conversations with clients and craft tailored marketing descriptions.

It seems like every other day there’s a list of American cities circulating the internet for one reason or another, whether it be their undeniable charm, breezy commute or delicious tacos. As a real estate agent, how can you leverage great press about your market to help clients and boost business?