ICNY 18: What Facebook’s latest change means for real estate

Social media expert Katie Lance on taking advantage of the new algorithm

“Don’t we all want to see more from our friends and family … and less spam and less advertising?” This is the question Katie Lance asked the audience at Inman Connect New York during her talk on the latest changes to Facebook. Watch the exclusive video to hear more, including the four things agents should focus on when it comes to harnessing the most powerful social media network in the world.