Keller Williams debuts AI virtual assistant and referral platform

Gary Keller: 'We are not a real estate company anymore'

Faster. Better. Together.
Inman Connect San Francisco, Jul 17-20, 2018

Real estate franchisor Keller Williams debuted an artificial intelligence-based virtual assistant and referrals platform today, announcing to the world it has every intention of thriving in a changing industry. "We are a technology company. No. 1 that means we build the technology. No. 2 that means we hire the technologists .... We are not a real estate company anymore," Keller Williams co-founder Gary Keller declared today at Keller Williams Family Reunion in Anaheim, California. Keller's three-hour "vision" speech at the event chucked its usual focus on housing and the economy in favor of rallying KW's 173,000 agents to join the company in taking advantage of what Keller called "the fourth industrial revolution:" big data and artificial intelligence. "In the fourth industrial revolution the one with the most insights wins, and that means the one with the most data. You actually have it and that’s why you’re so awesome at what you do," Keller told event attendees. Arti...