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When Mark Choey founded San Francisco-based brokerage Climb in 2006, he had a new baby boy, but not much in the way of real estate success. So Choey, along with business partner Chris Lim, wrote a business plan. They decided to lean hard into technology. And they opted to focus on San Francisco’s then-underdeveloped District 9.
The plan worked.
During a session titled “How I Built It: Climb Real Estate” at Inman Connect New York, Choey offered a play-by-play of Climb’s journey from nothing to a top brokerage in the U.S. That growth eventually led to a sale to Realogy’s NRT — which just weeks ago announced plans to shutter the brand — but along the way still created a case study in how to grow a real estate company.
To hear more of Choey’s story, tune into the video above, or read the full article here.