Pulse is a recurring column where we ask for readers’ takes on varying topics in a weekly survey and report back with our findings.

It’s almost that time of year when the temps cool, leaves turn gold and crimson, and local java shops start churning out pumpkin-flavored concoctions that we wait all year for. Change comes to our businesses, too, as many agents gear up for the fall season, making tweaks and adjustments (or completely overhauling) to their marketing strategies.

So, this week, as we prepare to dive deep into marketing month here at Inman, we want to hear about your top tried-and-true marketing strategies for fall. What are you leaning on hard this season? Are you introducing any new tactics to your plan?

We’ll compile a list of the top responses and post them on Inman next Tuesday.

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