Nine out of 10 homebuyers want a move-in-ready home. So why are so many sellers still putting properties on the market without making the improvements that buyers are looking for?

In this episode of Real Estate Insiders Unfiltered, James Dwiggins sits down with Austin Lane, CEO of Notable, to discuss one of the biggest missed opportunities in residential real estate: helping sellers prepare their homes before they ever hit the MLS.

Austin explains why relatively small investments in paint, flooring, landscaping, staging and cosmetic updates can significantly improve a home’s appeal and help properties sell faster while often producing a much stronger financial outcome for the seller.

The conversation also explores why financing these improvements has become easier than many agents realize, why pre-listing preparation should be part of every listing consultation, consumer expectations, AI and why skipping pre-listing preparation may be doing clients a disservice.

Highlights

The discussion also covers:

  • Why 9 out of 10 buyers prefer move-in-ready homes
  • The biggest pre-listing mistakes sellers make
  • How home preparation affects time on market
  • Why staging still matters
  • How agents can better communicate value

If you’re an agent looking to create more value for your clients or a homeowner preparing to sell, this episode provides practical strategies that can lead to stronger offers, faster sales and better overall outcomes.

Connect with Austin Lane on LinkedIn.

Real Estate Insiders Unfiltered is now exclusively on Inman. Tune in for agent- and team-focused content on Mondays and leadership interviews on Wednesdays each week. Listen on Apple or Spotify.

James Dwiggins is the president of NextHome, Inc. and co-host of Real Estate Insiders Unfiltered.

Keith Robinson is the president of strategy at NextHome, Inc. and co-host of Real Estate Insiders Unfiltered.

Follow Real Estate Insiders Unfiltered Podcast on Instagram, YouTube, Facebook or TikTok, and subscribe to their YouTube Channel.

The views and opinions expressed on Real Estate Insiders Unfiltered are those of the hosts and guests in their personal capacities and do not necessarily reflect the views or positions of AGNT, Inc., eXp Realty, LLC, NextHome, Inc., or any of their respective affiliates, subsidiaries, officers, or directors. 

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